Consumer Confidence | Global Affluence: The Emerging Luxury Consumer
Last week we introduced “Global Affluence: The Emerging Luxury Consumer,” a report examining the confidence, spending habits and purchasing interests of emerging luxury consumers from around the world. Today, we take a deeper dive into the confidence of the emerging luxury consumer; the report found that those with $250,000 USD to $1 million USD in investable assets are have an overall level of confidence.
Emerging luxury consumers around the world are confident in the economy. Most feel that their respective national economies are strong and headed in the right direction. In addition, this demographic is extremely confident in their own personal economic situations and feel that they can afford all the things they want, including a home.
Emerging luxury consumers have also expressed confidence in their respective housing markets. While many have plans to purchase a luxury home in the next year, there is a significant jump of those looking to purchase a luxury home in the next three years, ranging from 76% of emerging luxury consumers in the United Kingdom to 95% of emerging luxury consumers in India.
Key motivators behind the emerging luxury consumer’s home purchasing decision vary from country to country and include the state of the housing market, being at the right stage in life and looking for a home to fit a particular lifestyle.
For more information on the confidence of emerging luxury consumers, download the complete “Global Affluence: The Emerging Luxury Consumer” report by clicking here.